Suchergebnisse

1. Introduction -- Part I: HISTORY -- 2. "The History of the Twentieth-Century Chinese Game Industry: The Practice of Domestic Games as Evidence" (Jian Deng, PhD, postdoc researcher, Peking University) -- 3. "From Game Addiction to Game Culture: The Panorama of Chinese Video Game Research" (Jing Sun, PhD, Director of Game Research Center at Perfect World) -- Part II: ECONOMICS, INDUSTRIAL ORGANIZATION, AND POLICY -- 4. "Exploring Cultural Policy and Gaming Entrepreneurship in Shanghai: An Entrepreneurial Ecosystem Perspective" (Gejun Huang, PhD, assistant prof, Soochow University) -- 5. "Online Streaming and Digital Distribution Platforms: The Introduction of Western Games to Chinese Markets" (Mateusz Felczak, PhD, SWPS University of Social Sciences and Humanities) -- 6. "Japanese Game Company Strategies for Entering China: Comparative Case Studies from 1989 to 2019" (Akinori Nakamura, PhD, professor, Ritsumeikan University) -- Part III: PLAYER STUDIES -- 7. "Competitive, Emotional, and Social: The In-Game Purchase Mechanism and Player Motivations in Onmyoji" (Shule Cao, PhD, associate professor,Tsinghua University, and Xinyi Xu, MA student, University College of London) -- 8. "Real Emotions in Virtual Play: The Impact of Honor of Kings on Players' Attitudes toward and Cognition of Historical Figures" (Wei He, PhD, associate professor and Yue Li, MA student, Beijing Normal University) -- Part IV: CULTURE -- 9. "Fan Empowerment and the Voice of the Production Sectors: A Discourse Analysis of the Contemporary Gaming Culture in China" (Boris L. F. Pun, PhD, postdoc fellow, Chinese University of Hong Kong) -- 10. "Women's Esports in Hong Kong" (Hanna Wirman, PhD, associate professor, IT University of Copenhagen, and Rhys Jones, PhD, research associate, Hong Kong Polytechnic University) -- 11. "The Rise of Senior Gamers in the Greater China Region: A Text-Mining Analysis of Digital Game Industry Discourses" (Kenneth C. C. Yang, PhD, professor, University of Texas at El Paso, and Yowei Kang, PhD, assistant professor, National Taiwan Ocean University).

Inside the Video Game Industry offers a provocative look into one of today's most dynamic and creative businesses. Through in-depth structured interviews, industry professionals discuss their roles, providing invaluable insight into game programming, art, animation, design, production, quality assurance, audio and business professions. From hiring and firing conventions, attitudes about gender disparity, goals for work-life balance, and a span of legal, psychological, and communal intellectual property protection mechanisms, the book's combination of accessible industry talk and incisive thematic overviews is ideal for anyone interested in games as a global industry, a site of cultural study, or a prospective career path. Designed for researchers, educators, and students, this book provides a critical perspective on an often opaque business and its highly mobile workforce. Additional teaching materials, including activities and study questions, can be found at https://www.routledge.com/9780415828284.